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Northbound / Let’s talk

Let's look at what your fashion brand needs to grow.

Tell me briefly about your brand. In an intro call we go through your growth goals, your ad spend and the options for attracting more customers profitably.

30 min · free · no sales pitch

2 min · subtitled

The video only loads when you start it. Prefer to go straight to your own numbers? Skip it and book the call.


Why Northbound is different

An ad can work perfectly and still lose money.

If your product page doesn't convert, your margins are too low or customers never come back. That's why we don't stop at Ads Manager, but look at the whole chain — and at what is left after discounts and returns.

Measured in one week, in a real account
48add-to-carts accord­ing to Meta
24according to Shopify, the same week

Two numbers that should measure the same thing differed by a factor of two. And on 40% of orders the store did not know where the customer came from. That is the kind of gap we close first, before any budget goes in.


Two ways to start

Test first, or work together straight away.

01Pilot
€ 2,500one-off

Thirty days. We work through your economics, run one targeted Meta Ads test and deliver a final report with concrete next steps. Setup included, no automatic renewal.

02Partnership
€ 3,500per month

Ongoing management of your Meta Ads with creative strategy, unit economics, tracking, CRO improvements and Klaviyo flows. No onboarding or setup costs, minimum term of 8 weeks. Ongoing after that, with a 4-week notice period.

You pay ad spend, paid tools and external production costs separately. Partnership has a minimum term of 8 weeks — two monthly terms, € 7,000 in total — after that per month with a 4-week notice period. You can cancel during those first 8 weeks; the work then ends no earlier than at the end of the minimum term.


Three questions · then the calendar

Book an intro call.

Three short questions, then you pick a time yourself. You fill in your name and email address when you book.

Which option are you interested in?

Choose an option.

What is your fashion brand's website?

Then I will look at your store and your ads before the call.

Enter a full address, including https://

What is your average online revenue per month?

A rough estimate of the last three months is enough.

Choose a range.

30 min · free · no sales pitch. Your data goes only to me, for this call. Privacy policy


Built for fashion. Measured by margins.